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25 Pieces of Search Advertising Statistics You Need as a PPC Marketer in 2021
April 18, 2021 by Jason Pittock | 8 min reading time

Tired of reading? Then listen to this post: 2020 was a turbulent year that upended all the rules we’ve grown accustomed to.  Whether you are a business owner or digital advertiser, you likely had to […]

Google Ads Broad Match: What's Going On, Really?
April 18, 2021 by Jason Pittock | 9 min reading time

Tired of reading? Then listen to this post: It’s official… Google Ads Google Ads Broad Match is being retired. It’s been a slow phase-out that has been in place for about 2-3 years now. So, […]

5 Myths in the PPC Fraud Protection Industry You Need to Know
March 31, 2021 by Jason Pittock | 4 min reading time

Tired of reading? Then listen to this post: The PPC fraud protection industry seems like a pretty scary place. On the one hand, you are constantly assaulted with companies telling you that your competition is […]

Should You Target CPA in Google Ads? -- A Bidding Strategy Overview
March 31, 2021 by Jason Pittock | 6 min reading time

Tired of reading? Then listen to this post: Google Ads bidding strategies can be a bit of a mystery sometimes, but knowing which one suits your business, goals, and market is absolutely critical when it […]

Google Ads Examples from 2020 You Want to Remember in 2021
March 31, 2021 by Jason Pittock | 4 min reading time

Tired of reading? Then listen to this post: Looking at Google Ads examples from 2020 might just be what you need when you’re running out of ideas. It’s not that you should copy them, it’s […]

What Is Inbound Marketing and How to Connect Your PPC Campaigns with It?
March 31, 2021 by Jason Pittock | 5 min reading time

Tired of reading? Then listen to this post: Despite popular belief, marketers are not the guys that print out T-shirts and notebooks for special events. Marketing used to be a lot about that, but ever […]

How to Block Bots as a Digital Marketer [2021 Guide]
March 29, 2021 by Jason Pittock | 8 min reading time

Tired of reading? Then listen to this post: If your site is optimized well, you’re surely getting lots of visitors. Whether you know it or not, thousands of them are probably not even human, but […]

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People discussing ecommerce with a Pay Per Click background
People discussing ecommerce with a Pay Per Click background
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