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Ad / Click Fraud

Dealing with the challenges of fraud in the modern era of digital marketing might not be the most straightforward, so we try to make it simple to understand while providing some advice to help deal with it. So read up to stay up to date on the latest ad / click fraud news direct from the ClickGUARD team.

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How to Block Bots as a Digital Marketer [2021 Guide]
March 29, 2021 by Jason Pittock | 8 min reading time

If your site is optimized well, you’re surely getting lots of visitors. Whether you know it or not, thousands of them are probably not even human, but spam bots, and they’re crawling all over your […]

5 Smart Ways to Maximize Your Return on Ad Spend (ROAS)
March 29, 2021 by Jason Pittock | 7 min reading time

As a digital marketer or entrepreneur, you know that ads are the driving force behind getting your business in front of customers and generating revenue.  Determining the effectiveness of your paid adverts is crucial for […]

Can You (Really) Stop PPC Bot Activity?
March 24, 2021 by Jason Pittock | 7 min reading time

The internet has been around for decades, and it gets a lot of activity every day. People socialize, search for information, and buy products and services. With advances in artificial intelligence and automated digital tools, […]

Why Post Click Analysis Is Your Best Bet in Click Fraud Protection
February 26, 2021 by Jason Pittock | 7 min reading time

If you’ve spent any amount of time in digital marketing, you’re bound to bump into click fraud problems. Have you ever been in a position where you suspected something wasn’t quite right with your ad […]

Top 5 Most Destructive Bad Bots in History
February 25, 2021 by Jason Pittock | 8 min reading time

Bots are obedient little “beings”. When you give them a job to do and instruct them on exactly how to do it, they're off to the races to get the job done. Bots can easily […]

What Is Clickjacking? A Quick Guide
February 24, 2021 by Jason Pittock | 8 min reading time

Anyone who’s been active online has seen ads that pop-up enticing us with free offers, either for a trip or a new phone. While we’ve seen those ads pop up, what we can’t see is […]

Types of PPC Fraud You Might Not Be Aware of
February 19, 2021 by Jason Pittock | 9 min reading time

There’s no way around it - with conducting business online comes the risk of being exploited by digital fraudsters, especially in the PPC world. And oh, my are there a lot of types of PPC […]

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