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Guides & Tools

Figuring out the digital marketing puzzle can be tough, especially if you have limited experience. The following guides for various tools and products have been battle-tested by real people and real businesses. You’ll find advice on the most powerful strategies, best marketing tools and methods on how to maximize your PPC marketing and more.

Ralph PerrierAugust 18, 2022
Whether you’re an advertiser or a publisher who wants to make sure your AdSense account is prim and proper, you can admit that…
Ralph PerrierJuly 25, 2022
It has been estimated that, globally, digital advertising fraud costs would grow exponentially between 2018 and 2023, from $35 billion to $100 billion.…
Octavia DrexlerJuly 18, 2022
Bots are common characters in the fast-paced interconnected world wide web. Considering how common they are, the internet wouldn’t be the same without…
Octavia DrexlerJuly 3, 2022
Say you are browsing through your Facebook feed, as you always do. You see an interesting ad. Something that sounds too good to…
Octavia DrexlerJune 16, 2022
Technology is everywhere. In our homes, in our pockets, in our businesses. Digitalization has made the world a smaller place and the benefits…
Octavia DrexlerJune 4, 2022
To make sure that your marketing activities are efficient and successful, you need proper planning, implementation, and evaluation. You cannot approach Google Ads…
Octavia DrexlerJune 2, 2022
You would be surprised by how many mistakes businesses make when building and allocating a marketing budget. Even top-tier marketing teams of industry-leading…
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