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Protection rules

ClickGUARD protection rules settings define what kind of PPC ad traffic is allowed or blocked from your campaigns. We'll give recommendations to help you implement some best practices for blocking configurations.

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6 ClickGUARD rules to protect your Google Ads campaigns from click fraud

November 4, 2020 by Jason Pittock | 8 min reading time
This post highlights some of ClickGUARD’s automated rules that can help you set up defenses against bots, competitors, and crawlers.

Rule Of The Week #6 Block IP Ranges That Bring No-Fingerprint Traffic

May 9, 2019 by Jason Pittock | 3 min reading time
Automatically blocking clicks from unknown sources is not an easy task to tackle. Thanks to the Block IP rule that ClickGUARD provides, you…

Rule Of The Week #5 Time-on-site rule that excludes low-quality placements

May 3, 2019 by Jason Pittock | 3 min reading time
Rule of the week #5 will guide you to exclude low-quality placements that bring low-quality visits from display advertising. Why is it so…

Rule Of The Week #4 Protects your campaigns from keyword-based attacks

April 25, 2019 by Jason Pittock | 1 min reading time
Why is it effective: It automatically blocks all IPs or devices that are specifically targeting various keywords you are bidding on. This often…

Google Ads To Exclude Mobile Devices? Rule Of The Week #3 These Are Not The Devices You Were Aiming For!

April 18, 2019 by Jason Pittock | 3 min reading time
When you need to exclude mobile devices on your google ads, you need a uber-specific rule that will eliminate repeated clicks from mobile…

Google Shopping Ads Not Converting? Rule Of The Week #2 Eliminate Visitors That Do Not Convert!

April 10, 2019 by Jason Pittock | 3 min reading time
We all know how frustrating it is when your google shopping ads not converting as well as you need them to. You want…

Google Ads Location Targeting? Rule Of The Week #1 Protect Your Location

April 1, 2019 by Jason Pittock | 3 min reading time
Want to know why Google ads location targeting is so important? Understanding your target location and developing the right rules to protect it…

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