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ClickGUARD provides in-depth journalistic style coverage of the most impactful news shaping the digital marketing industry. We cover trends, awards, research, reports, and investments on topics like social media, video marketing, mobile, data and analytics, technology, and more.

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Uber-fast growth of machine learning and the internet of things in digital marketing
July 31, 2020 by Jason Pittock | 4 min reading time

Machine learning is everywhere from the internet of things to digital marketing to big data to programming and beyond. Forecasts show that the global machine learning market will cross $30 billion by 2024. It is […]

The Digital Marketing Conference - Konverzija 2019 recap - Lessons and Takeaways
April 23, 2019 by ClickGUARD Team | 18 min reading time

"A Bosnian, a Croat, and a Serb walk into a conference room" sounds like a start of a bad joke. Konverzija, however, was everything but, even though it saw its fair share of people from […]

Chrome Lazy Loading? Should Marketers Worry About Chrome 75 Lazy Loading Update?
April 9, 2019 by ClickGUARD Team | 6 min reading time

The Chrome lazy loading, an upcoming Google Chrome feature might hurt ad revenue, but it might also give us a new way to fight against ad fraud. According to a report published by the Search […]

Wall Street is taking a hit from Click Fraud
June 30, 2017 by ClickGUARD Team | 3 min reading time

Digital advertising is on the verge of the uncertainty. With its importance and use increasing on a daily basis, it still carries a battle with the ugliest circumstances that deliberately sabotage their effectiveness. Those circumstances […]

Meet the New Malware Click Fraud: Redirector.Paco
June 14, 2017 by ClickGUARD Team | 3 min reading time

Around 10 years ago the only way to perform click fraud was by manually clicking on the ads. If you think about it, click frauds used to take a lot of time and effort. For […]

Another Click Fraud Malware: Kovter
May 24, 2017 by ClickGUARD Team | 3 min reading time

We all use different software products on a daily basis and, let’s admit it, they help us out a lot. Advertisers, media agencies, and marketers also use their fair share of software. In addition to […]

Ad Fraud Industry Worth of 7 Billion
May 10, 2017 by ClickGUARD Team | 3 min reading time

The advertising industry is definitely an evergreen in terms of demand and profit. All businesses, regardless of their format and specialization, need promotion and advertising provide that promotion. Over the course of several years, advertising […]

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