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Top 30 Most Important PPC Stats from 2020 -- And What to Learn from Them
March 29, 2021 by Jason Pittock | 7 min reading time

Tired of reading? Then listen to this post: Whether you realize it or not, science and math play a major role in marketing, and they usually come under the name of “statistics” (like, for example, […]

Pay per Click Affiliate Programs: What You REALLY Need to Know
March 29, 2021 by Jason Pittock | 8 min reading time

Tired of reading? Then listen to this post: Pay per click (PPC) affiliate programs offer a lucrative way to spread the word about your brand. What's more, they’re relentlessly fierce and competitive. There’s no shortage […]

5 Smart Ways to Maximize Your Return on Ad Spend (ROAS)
March 29, 2021 by Jason Pittock | 7 min reading time

Tired of reading? Then listen to this post: As a digital marketer or entrepreneur, you know that ads are the driving force behind getting your business in front of customers and generating revenue.  Determining the […]

Google AdWords eCommerce Tracking: The Ultimate Guide
March 26, 2021 by Jason Pittock | 8 min reading time

Tired of reading? Then listen to this post: Data is a marketer's best friend. Without it, it's impossible to make good business decisions. Ecommerce is a big business, and the trends in consumer behavior are […]

What Is Invalid Traffic in Google Ads and What Can You Do About It?
March 26, 2021 by Jason Pittock | 8 min reading time

Tired of reading? Then listen to this post: Websites for businesses in every industry the world over get a fair amount of invalid traffic and fraudulent clicks on their websites. To what extent? Bad bots […]

Can You (Really) Stop PPC Bot Activity?
March 24, 2021 by Jason Pittock | 7 min reading time

Tired of reading? Then listen to this post: The internet has been around for decades, and it gets a lot of activity every day. People socialize, search for information, and buy products and services. With […]

The Bidding Strategy Options Every Marketer Should Know
March 24, 2021 by Jason Pittock | 8 min reading time

Tired of reading? Then listen to this post: With so many options for automated bidding available, Google Ads can leave you wondering which overall bidding strategy will give you the best results. By making wise […]

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