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Octavia DrexlerFebruary 15, 2022
Facebook, the parent company of Instagram and WhatsApp, rebranded as Meta in October of 2021. Mark Zuckerberg, the founder of Facebook, explained that…
Octavia DrexlerFebruary 15, 2022
What is the Google Ads Performance Planner?  The Google Ads Performance Planner is a tool that helps marketers create advertising plans in order…
Octavia DrexlerFebruary 10, 2022
If you were using Google Ads on February 9th, chances are that you experienced Google Ads issues around conversion delays in data driven-attribution.…
Octavia DrexlerDecember 28, 2021
What do bowling and marketing have in common? They’re both right up our alley.  😉  And Google agrees with us, as they recently…
Octavia DrexlerDecember 2, 2021
With over 5.6 billion searches happening on Google each day, it’s no wonder that paid search is increasing in popularity (and not just…
Octavia DrexlerNovember 29, 2021
Your ad budget is probably the most important factor to consider when starting an ad campaign. Crunching the numbers may seem difficult -…
Octavia DrexlerNovember 19, 2021
On November 10, 2021, the mastermind behind the Methbot scheme, Aleksandr Zhukov was sentenced to 10 years in prison.  Methbot, a bot farm,…

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