Moving inventory with Google Shopping Ads? Defend your margins from click fraud
Google Shopping Ads are the single biggest growth opportunity for online retailers.
Why would you let click fraud ruin that?
How to optimize
Google Shopping Ads
The more relevant information you give Google about your product – color, material, size – the more likely it is your ads will be shown to the right audience. Use supplemental feeds to add keyword-rich text.
Tighten up your ad spend with feed rules
Don’t waste your budget advertising products that are out of stock, or only popular twice a year. Set feed rules and your Google Shopping Ads campaigns will take care of themselves.
Take action to prevent click fraud
Malicious clicks and cheating competitors can drain thousands of dollars without spending a dime on your goods. Without click fraud protection, you’re a sitting duck.
How ClickGUARD defends your Google Shopping Ads
Click fraud? Blocked for good.
Our automated click fraud prevention system monitors the traffic on your ads, analyzing and excluding suspicious visitors with our advanced threat analysis tools.
Whether it’s criminal or accidental, it’s still going to blow your budget. Identify what you don’t need, and optimize for genuine customers instead.
Bots? Access denied.
ClickGUARD’s Bot Probability Assessment measures a wide range of behavior and non-behavior-based criteria, and provides transparent, filterable data allowing you to separate your human and non-human visitors.