Increased ROAS and reduced ad spend by 25% for their clients
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Battle Plan Marketing is a full-service digital marketing agency based in California, specializing in SEO, web design, and PPC management for home service businesses. Founded by Mark Ambrose, the agency’s mission is to help local companies build sustainable, long-term growth through targeted digital strategy.
Unqualified clicks were dragging down results
As they ramped up PPC campaigns for their clients, Battle Plan Marketing ran into a familiar issue: wasted spend. Bots, irrelevant traffic, and non-converting clicks were all inflating costs and hurting performance.
They didn’t just want to block click fraud. They wanted to give each client campaign a smarter, cleaner, more ROI-focused foundation.
Precision with ClickGuard custom rules and IP Blocking
Battle Plan Marketing turned to ClickGuard for its customization power and fast impact. Within the first 30 days, they set up click protection tailored to each campaign, blocking bots, click farms, and irrelevant IPs.
- Reduce click waste.
- Eliminate non-converting clicks
- Achieve an increased ROAS
The flexibility to set rules according to each campaign's data allowed the agency to find the best approach for every client and campaign.
Impact Summary
Trusted by teams like yours
“I hardly have to do anything now. Conversions increased in the first month.”
"After we started using ClickGuard, it's as if a weight was lifted off our shoulders, especially when we saw the amount of money we were saving daily."
"This app helps you target leads that are more promising and will help you improve your profitability."
"We were losing so much money… After we installed the app, we even started saving money."
“We saved thousands in ad waste within the first 30 days. Setup took less than an hour.”
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