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5 Smart Ways to Maximize Your Return on Ad Spend (ROAS)

March 29, 2021 by Jason Pittock | 7 min reading time
As a digital marketer or entrepreneur, you know that ads are the driving force behind getting your business in front of customers and generating revenue. Determining the effectiveness of your paid adverts is crucial for sustaining your business, which is why marketing metrics like Return on Ad Spend (often referred…
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Robotic Traffic's Effect On Click Fraud

July 25, 2016 by ClickGUARD Team | 3 min reading time
These days, there's big money to be made in "the ad fraud industry" by fraudulently…

Ad Fraud is Rife in PPC Advertising

July 25, 2016 by ClickGUARD Team | 3 min reading time
Click fraud is running rampant online. Pay-per-click advertisers are at risk of wasting their advertising…

Block VPN Traffic From Your PPC Campaign And Save

July 5, 2016 by ClickGUARD Team | 3 min reading time
A VPN, or Virtual Private Network, is a program which hides the IP address of…

Click Fraud Detection and Prevention: The Best Method

July 3, 2016 by ClickGUARD Team | 3 min reading time
The need to upgrade weapons in the war against click fraud has never been greater.…

Advertising Budgets: Are Competitors Costing You Money?

June 23, 2016 by ClickGUARD Team | 3 min reading time
So, you decide your business could do with a greater online presence. You do your…
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